How to Access the $4B Canada Digital Adoption Program (CDAP) for Your Business

From the team at Cue North. We are a CDAP-approved Digital Advisor.

Technology is critical to the success of a business, with the front runners in digital adoption leading the race. Companies that do not have a digital presence or who aren’t optimizing business technology are behind the curve.

The digital shift is impacting organizations across sectors. We believe that there’s no better time to invest in technology than today.

In March 2022, the Canadian government announced it is investing $4 billion over four years to support up to 160,000 small and medium businesses to grow their online presence and upgrade or adopt digital technologies.

In this guide, we’ll explain what the new government program is and explain how your business can access funding.

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What is the Canada Digital Adoption Program (CDAP)?

The CDAP is a program by the Government of Canada to help small and medium-sized enterprises (SMEs) adopt digital technologies and stay competitive by providing access to funding and expertise.

The program is divided into two streams, each applicable to different sized SMEs:

Grow Your Business Online

Boost Your Business Technology

Find the right stream for your business

Cue North is an approved digital advisor. We are working with business owners who have been approved for Stream 2: Boost your Business Technology.

What will my business have access to in Stream 2?

$15K to develop Digital Adoption Plan

  • A grant covering up to 90% of the eligible cost of retaining the services of a digital advisor, up to a maximum grant value of $15,000 per SME, to develop a digital adoption plan.
  • Gain advice from a digital advisor, who will work with companies to recommend digital pathways and strategies that will help you achieve your business goals and increase your competitiveness in the digital economy.
  • Have access to a marketplace of pre-approved digital advisors like Cue North.

Up to $100K Interest-Free Loan

Have the opportunity to secure a 0% interest loan from the Business Development Bank of Canada (BDC) to facilitate the acquisition of new technology. The amount of the loan varies according to your revenue:

  • Business revenues between $500,000 and below $5M: you can request a loan between $25,000 and $50,000
  • Business revenues $5M and more: you can request a loan between $25,000 and $100,000\

Up to $7,300 Wage Subsidies for Youth

Access a pool of talented post-secondary students and recent graduates through subsidized work placements.

Boost Your Business Technology

To be eligible, your business meet ALL of these criteria:

Be incorporated federally or provincially, or be a Canadian resident sole proprietor

Be a for-profit, privately owned business

Have between 1 – 499 full time equivalent employees

Have at least $500,000 of annual revenues in one of the previous three tax years

How do I apply?


Complete Stream Assessment

Find the right grant for your business on the government’s CDAP website by answering 5 easy questions. Refer to this detailed guide with screenshots.


Boost Your Business Technology

Confirm you are eligible (see above) and apply.


Complete a Digital Needs Assessment (DNA)

You'll be asked to complete the DNA, which has around 40 questions covering 8 capabilities from customer experience to data security.


Select Digital Advisor

After your DNA has been reviewed, you will access a marketplace of digital advisors. Reach out to a pre-approved digital advisor, including Cue North, on the marketplace.


Work on your Digital Adoption Plan (DAP)

Your digital advisor will work with you to develop a digital adoption plan that's customized to your business.


Submit DAP & request $15K grant

Submit your plan to CDAP for review. Once your plan has been reviewed, submit the invoices from your digital advisor to receive a grant of up to $15,000 to cover their fees.


Apply for implementation support: 0% interest loan up to $100K and $7,300 wage subsidy

CDAP supports the implementation of your digital adoption plan through an interest-free loan and a wage subsidy. Once your plan is approved, you will receive links to apply for the loan and the wage subsidy.

1. Interest-free loan of $25,000 to $100,000

Business revenues of $500,000 to $5 million: loans between $25,000 and $50,000
Business revenues over $5 million: loans between $25,000 and $100,000

2. Wage subsidy for youth placement, up to $7,300

Figuring a block

What's next?

Cue North is part of CDAP’s network of approved digital adoption advisors.

Through a hands-on approach, our CDAP Digital Adoption Plan solution is designed to help eligible businesses determine:

  • How you currently use technology
  • Which digital solutions make sense for your business and how they will help you meet your business goals
  • Your organization’s digital strategy
  • How to implement that strategy

Your customized digital adoption plan will contain actionable and practical advice to move you forward in your digital transformation journey.

Book a complimentary 30-minute call with our team and start accessing CDAP for your business.

Frequently asked questions

Who qualifies for a Boost Your Business Technology grant?

The Government of Canada has outlined four mandatory criteria for eligible applicants:

  1. Incorporated at the national or provincial level; or be a Canadian resident sole proprietor.
  2. Privately-owned for-profit entity
  3. Maximum 499 full time equivalent employees.
  4. At least $500,000 and not more than $100 million in revenue in one (1) of the past three (3) tax years.
How do I access funds for the digital advisor to help me develop our digital adoption plan?

The Government of Canada will reimburse you for up to 90% of eligible expenses, up to $15,000. Once your Cue North advisor has completed work on your digital adoption plan, you will submit the invoices to receive your grant payment.

Can Cue North apply for funding on my behalf?

You must apply for the grant directly. However, our team can guide you through the process, review your application, provide feedback to maximize your likelihood of success. and answer any questions you have.

Can I work with any advisor that offers digital services?

The Government of Canada has a list of partners in its Digital Advisor Marketplace who you can work with. Cue North is an approved digital advisor for the Canada Digital Adoption Program.

How long will it take to create my digital adoption plan?

You need to submit your digital adoption plan and invoices to the federal government for reimbursement within 9 months of being approved for funding.
In most cases, we can help you develop your digital adoption plan much sooner — typically, our work will be completed within 6 weeks of the project kick-off.

The exact timeline will depend on the availability of key individuals on your team to provide input and participate in meetings.

Who will work with me on my digital adoption plan?

Cue North has assembled a team of advisors with extensive experience helping small and medium-sized businesses achieve their digital transformation goals.

Your primary point of contact will be one of our directors. This individual will recruit support from our extended team as necessary to help develop a tailored and comprehensive transformation plan that’s ready for implementation.

What will I get as part of my digital adoption plan?

Your digital adoption plan is a comprehensive analysis of the opportunities to improve your business by leveraging modern technology.

Specific components you will see in the digital adoption plan from Cue North include:

  1. Current state analysis, observations, recommendations of the key areas of your business
  2. Summary of proposed digital solutions, including an evaluation of your top options (minimum of 3 options) and high-level requirements
  3. Near- and long-term (up to 18 months) digital strategy Implementation roadmap, including timelines, costs, and required capabilities
Can I use the $15K grant to purchase new hardware and platforms?

No. The Boost Your Business Technology grant is intended to assess your digital maturity and opportunities to increase your competitiveness through digital transformation.

Eligible costs are limited to those involved with creating your digital adoption plan, including:

  • Advisor fees, commissions, and charges associated with creating your digital adoption plan.
  • Applicable federal and provincial sales taxes associated with fees charged by the advisor.

Upon approval of your digital adoption plan, you will be able to apply for an interest-free loan. These funds can be used for implementation of your digital strategy, including hardware, software and implementation services.

Will Cue North implement my digital adoption plan?

After we assist you with the development of your digital adoption plan, it will be the end of our engagement from a Canada Digital Adoption Program perspective. However, it is only the beginning of your overall transformation journey.

We look forward to working alongside with you and your team to implement your digital adoption plan.

Having already gained a deep understanding of your needs, engaging our team will make for a seamless transition from planning to execution.

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Why work with us

Beyond Technology

We're not just a marketing agency or experts in one particular area. Our experience is across business areas from strategy to finance to HR - and we know how important technology is to each of these areas.

Tailored Plan

As an approved Digital Advisor, we work with eligible businesses to develop digital adoption plans tailored to the needs of the business. We take the time to understand the uniqueness of your business, priorities and challenges.

Vendor Agnostic

We provide vendor neutral advice. That means we won't be recommending one particular company or solution because we have a relationship with the vendor.

Focus on Healthcare and Services

We've been working closely with businesses in healthcare and professional services providers. Since April 2022 when we began working with businesses going through CDAP, we've worked with a range of business owners including dentists, optometrists, engineering consultants and evaluation consultants.

Book a free consultation